What is a business plan?

A business plan is often compared to a roadmap or a blueprint. That’s because it lays out your goal or destination and a way to get there.

It primarily answers what, how, who, and why.

A business plan lays out the answers to these questions clearly so that a potential funder understands what you want to do.

Why do you need a business plan?

Simply put, for nearly every type of business a business plan is a must. A professionally prepared business plan shows funders that you’re serious and makes you a top contender for grant and loan funding.

Strategic planning consultant Joy Taylor says it well: “Hope is not a strategy. You must plan for what you wish to achieve. There are elements to success and you must plan for them. You need a vision for growth and know the strategic imperatives for achieving that growth. It won’t just happen.”

As Business Plan Experts, we couldn’t agree more, and we can help you get to where you’d like to be.

How to create a business plan

Creating a business plan entails putting together many pieces of information to tell a story.

You will need to pull from a variety of skillsets for the various stages of putting together a business plan.

From start to completion, you’ll be wearing the hats of a researcher, a data analyst, an accountant, and a writer, with a small dash of the skills of a graphic designer.

Whether you do it yourself or get outside help, it’s important that your business plan tells the story exactly how you want the funder to hear it, so that you have the best possible chance of getting the money your business needs.

Let us help

You’re busy working hard to start or run your business. We get it.

You have a zillion things to do. You know you need a business plan, but there’s never enough time, especially when you factor in a learning curve.

Let us help. Our group includes grads from top business schools with decades of professional experience in accounting, professional writing, and research.

You’re the best at running your company. So keep doing what you do so well, and let us handle your business planning. Whether you want a business loan, are seeking investors, or are looking to improve your business, we can help.


You can find out more and ask questions to see if a professional business plan is right for you.